A good marketing plan should include communication about your company’s sustainability efforts. In this episode, Tad and Julianna sit down with Suzanne Shelton, CEO of Shelton Group, an ERM Group Company, to discuss the consumer research studies Shelton Group has been conducting for the past 17 years, the results of their recently published report The Buzz on Buzzwords: Seven Years Later, the biggest challenges companies have in marketing their sustainability efforts, best practices for communicating sustainability goals and achievements such as third-party certified products and facilities, how companies should handle not hitting a goal, and more.
An Overview of Carbon Offsets: Are They Right For Your Company?
Many companies have been purchasing carbon offsets to achieve their Net Zero goals. Are carbon offsets right for you and your company? Are carbon offsets actually effective and how should they be used? In this episode, Tad and Julianna answer these questions and discuss decarbonization, science-based targets, and the steps in the decarbonization roadmap. Tad also explains what carbon offsets are, the standards and requirements for carbon offsets, and what the future could look like for carbon offsets.
Incorporating the Circular Economy Mindset into Product Packaging with Kelly McBee from As You Sow
Optimizing product packaging is essential for reducing waste and driving the circular economy. In this episode, Tad and Julianna sit down with Kelly McBee, Circular Economy Sr. Coordinator at As You Sow, to discuss the mission of As You Sow, the Corporate Plastic Pollution Scorecard they developed to rank companies on their progress toward plastic goals, how companies can get better scores in the future, why third-party certifications are so important to the achievement of corporate plastic reduction goals, and what’s next for As You Sow.
Using Sustainable Operations Assessments to Set Your Decarbonization Strategy with Lora Urbaniak from SSC
Setting a decarbonization strategy requires an understanding of your operations. Sustainable Solutions Corporation (SSC) conducts Sustainable Operations Assessments (SOA) to help companies understand how to reduce their energy, water and waste. In this episode, Tad and Julianna sit down with Lora Urbaniak, Senior Project Manager at SSC, to discuss what an SOA is, how SSC uses SOA to help companies set their decarbonization strategy, the cost savings and benefits of an SOA, areas where SSC usually finds the biggest potential for dollar savings, and how SOA can help a company meet their sustainability goals or science-based targets.
Battery Recycling: The Key to Achieving Electrification Goals with Joe Day from Li-Cycle
Recycling lithium-ion batteries is the key to achieving electrification goals. In this episode, Tad and Julianna sit down with Joe Day, Commercial Manager – Midwest and Northeast Regions at Li-Cycle, to discuss how Li-Cycle manages batteries at the end of their life, the type of batteries they take at their facilities, how much lithium, nickel, and cobalt are able to be recovered and integrated back into new batteries, how the battery recycling process works, and how Li-Cycle collects their batteries. We also answer an audience question at the end of the episode about extended producer responsibility.
Developing a Circular Economy Plan for Building Materials with Dennis Wilson from CertainTeed/Saint-Gobain
As Earth’s population grows, building construction and maintenance will continue to increase. Building products present one of our greatest opportunities for circularity. In this episode, Tad and Julianna sit down with Dennis Wilson, VP, ESG & Managing Director, Saint-Gobain Circular Economy Solutions NA, to discuss his priorities in his new role as Managing Director of Circular Economy Solutions, the key focus areas for CertainTeed/Saint-Gobain’s sustainability activities, how they’re reducing their company’s carbon footprint and minimizing the embodied carbon in their products, and the path toward circularity for building materials.
Circularity 101
Have you ever wondered if we can actually achieve circularity? In this episode, Tad and Julianna discuss the basics of the circular economy, whether or not it is actually achievable, if it is possible for a product to be 100% closed loop, and what changes need to be made in order to achieve the circular economy on a large scale.
Using Life Cycle Assessment to Achieve Carbon Drawdown in Agriculture with Mark Izzo from Bright Future Foods
25% of the global carbon emissions come from the food industry. Life Cycle Assessment (LCA) is a great tool that can be used to help reduce the carbon footprint of the food we produce. In this episode, Tad and Julianna sit down with Mark Izzo, Co-founder and CEO of Bright Future Foods, to discuss Bright Future Foods and Airly Foods, how significant the food industry’s carbon emissions are, how Airly is using food to reduce climate change, carbon-converting farms, the use of LCA to reduce the carbon footprint of Airly crackers, regenerative agriculture, and what’s next for Airly Foods.
A Roadmap to Reducing Waste with Denise Coogan from Subaru
Manufacturing cars can produce a ton of waste. Reducing manufacturing waste is essential for all companies in order to decrease environmental impact and save money. In this episode, Tad and Julianna sit down with Denise Coogan, Environmental Partnership Manager for Subaru of America, Inc, to discuss Subaru’s journey to reducing waste, how they got their employees on board with their zero waste to landfill journey, how they are supporting National Parks in minimizing their waste, how they have helped Subaru Park, the home of the Philadelphia Union, become the first Major League Soccer (MLS) stadium to achieve zero waste to landfill status, and what’s next for Subaru.
Tackling Hunger and Food Waste with Sunny Reelhorn Parr from Kroger
35% of food produced in the U.S. is thrown away, while 42 million Americans struggle with hunger. In this episode, Tad and Julianna sit down with Sunny Reelhorn Parr, Head of Philanthropy at Kroger and Executive Director of The Kroger Co. Zero Hunger | Zero Waste Foundation, to discuss Kroger’s focus on tackling hunger and food waste, keys to success for solving the food waste problem, The Kroger Co. Zero Hunger | Zero Waste Foundation, and the Innovation Fund.
Managing Your Company's Assets to Contribute to the Circular Economy with Tom Fecarotta from Rheaply
Most companies have various assets that need to be managed regularly, and proper management of these materials can actually contribute to the circular economy. In this episode, Tad and Julianna sit down with Tom Fecarotta, Chief Marketing Officer at Rheaply, to discuss Rheaply’s approach to asset management and Total Resource Efficiency, documenting and measuring the embodied carbon savings from material reuse, how material reuse contributes to the circular economy, and how to get started with Rheaply’s platform.
Becoming a Carbon Neutral Company with Tim Faveri from Maple Leaf Foods
Achieving carbon neutrality is an essential goal for every company. In this episode, Tad and Julianna sit down with Tim Faveri, Vice President, Sustainability & Shared Value at Maple Leaf Foods, to discuss Maple Leaf’s vision of becoming the most sustainable protein company on Earth, how Maple Leaf became a carbon neutral company, their focus on food insecurity, how they have been able to push their social and environmental initiatives down to their suppliers, why they chose to pursue a GreenCircle Certified Sustainability Facts label, and what the future looks like for food.
How to Reduce Your Scope 3 Emissions
Measuring and managing Scope 3 emissions presents greater challenges than Scope one and Scope 2 emissions for many companies. Scope 3 emissions usually represent the greatest contribution to a company’s emissions profile. In this episode, Tad explains what Scope 3 emissions are, how a company can start to understand them, and how companies can reduce their Scope 3 emissions.